Uniting NSW.ACT calls for government support on non-financial barriers to early learning.
THE CHALLENGE
1 in 10 children are missing out on early learning – due largely to non-financial barriers that include language, cultural, indigenous, transport, service deserts, domestic and family violence, mental health, disability and more. Uniting NSW.ACT Links to Early Learning targets those non-financial barriers faced by our most disadvantaged and vulnerable communities. To communicate this vital role Uniting NSW.ACT, The Signal Box was engaged to produce a short film and supporting campaign assets, premiering at Parliament House as part of an advocacy campaign to secure funding from the federal government.
WHAT WE DID
The subject matter was profound and sensitive, and therefore the care and respect of the participants was our utmost priority. The candour and emotional vulnerability in opening up on their circumstances was creatively critical to communicating the concerns with the current pathways to early learning, and the importance of having a program that refuses to leave any child behind. Travelling across Greater Sydney and NSW, we left the storytelling to the people involved in the program on a daily basis.
Continuing the creative partnership with the passionate folk at Uniting and their Advocacy team provided a platform of trust and an ease of collaboration with their clients. A launch event screening was conducted at parliament house for dignitaries including the Minister for Early Education Hon. Dr Anne Ally and Shadow Minister for Early Education Ms. Angie Bell MP.
- Production management
- Interviewing
- Direction
- Film and Sound
- Post-production
- Graphics
- Sound Design and Mix
