Multipurpose emotive content across all channels
THE CHALLENGE
The NSW Government – Office of Environment and Heritage had the need for new video and image content that reflected the new diverse workforce. The challenge was to capture typical workspaces and interaction for multipurpose use without looking cheesy or stock.
Brilliant. Footage that can be used across all mediums.
WHAT WE DID
Walking into the Environment and Heritage office, we were tasked with locating the best locations for the task at hand – locations with great natural light, colour, depth, and interest. After scouting the best spots, a small group of workers arrived to create the scenes. To avoid cheesy, stock looking material, we engaged the workers to discuss… real work! This enabled genuine conversation to take place and the interaction shone through on camera.
- Shot list development
- Location Scouting
- Directing
- Cinematography